Sweet Escape Goes to Cebu

With the fast rising prevalence rate of diabetes in the country, DiabetEASE Magazine‘s advocacy event Sweet Escape, launched its first leg of tour this year in Mandaue City, Cebu to spread awareness about the diabetes epidemic.

Diabetes remains as a global risk withh 422 million people affected worldwide. The World Health Organization reports that the diabetes prevalence has been rapidly increasing, especially in the middle and low income countries.

The Philippines is among the countries with the highest diabetes prevalence. In fact, it has been considered as one of the “diabetes hotspots’ in the Western Pacifiic Region, ranking fifth in the number of diabetes.

When the Philippines population was only 65 million, there were already 3.9 million diabetic Filipinos. Now that the current population has risen to 100 million, local experts estimate that the diabetes morbidity among Filipinos has also increased to more than 5 million.

While a cure for diabetes remains elusive to date, treatment, facilitated by healthy lifestyle, has been proven to have a significant effect in making a diabetes patient’s life comfortable.

 Sweet Escape in Cebu

Friendly Alliances and Media Expressions (FAME) Inc, publisher of DiabetEASE Magazine, recognizes the important role of healthy lifestyle plays in the management of diabetes. That’s why five years ago, it has embarked on an activity that would change the way Filipinos live – the Sweet Escape.

Sweet Escape is a yearly advocacy event which is geared towards promoting awareness on diabetes and encouraging patients to live an active and well- managed lifestyle even with diabetes. For five consecutive years, the event has paved the way for patients and their family members in Metro Manila to experience a whole day of fun- filled activites that do not only entertain but also educate.

This year, FAME Inc, aims to establish stronger bridges to reach more Filipinos dealing with diabetes. Thus, it has brought Sweet Escape to Mandaue City, Cebu. The activity was held on April 20, 2018 at the J Centre Mall.

This huge step is a new milestone reached for FAME Inc, and it has prepared an even wider range of anticipating activities just for its participants.

Cebu- based Drs. Jeremy Robles, Ma. Vircel Tiu and Therese Layco shared their expertise in the management and treatment of diabetes through healthy diet, regular physical activity, maintaining a normal body weight, and avoiding tobacco use.

DiabetEASE Magazine‘s editor- in – Chief and top endocrinologist Dr. Joy Arabelle Fontanilla also attended the event to deliver key points about the advocacy as well as the latest updates on diabetes.

Meanwhile, partners shared their insights on how to achieve a healthy lifestyle through their brands.

Hataw Galaw 2018

In Line with its mission to promote healthy lifestyle to all, the Sweet Escape conducts its Hataw Galaw: Sayaw Sa Kalusugan, an intercollegiate urban dance competition which is geared towards encouraging not only elderly patients but also the youth to live an active lifestyle through physical activities such as dancing.

Sustained physical activity has been found to be one of the most effective ways to beat diabetes, and Sweet Escape believes that diabetes education should start at young people.

The urban dance competition gathers university and college students to showcase their talents while incorporating a health- themed dance routine.

Sweet Escape 2018 is in partnership with the Philippine Center for Diabetes Education Foundation Inc, Philippine Society of Endocrinology, Diabetes and Metabolism, Mandaue City Local Government, and J Centre Mall.

The event is also supported by Accu-chek, Gluscosure, Pocari Sweat, Gold’s Gym, John Michael’s Traveller’s Restobar, Nature’s Spring, Musli Biscuits from Suncoast Brands International, Vitaboost drink from Suncoast Brands International, Sleepwell and Fogg Philippines.

About DiabetEASE Magazine

The DiabetEASE Magazine is dedicated to bringing Filipino people a life lived well even with diabetes, It consists of the latest news and discoveries on diabetes, inspiring diabetes stories from real- life patients, food tips and recipes, do’s and dont’s, and just about everything you need to know for a diabetes- friendly lifestyle.


♥, JL Arnaiz

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